Introduced by Technical.ly
Thu
, 
May 
3rd
 – 
Thu
, 
May 
4th
9:00am
 to 
10:00pm

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Clear your calendar - It's going down! Splash Blocks kicks off on April 20th, and you're invited to take part in the festivities.

12:00pm

Lunch Break

sponsored by wawa

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Clear your calendar - It's going down! Splash Blocks kicks off on April 20th, and you're invited to take part in the festivities.

List Item

Clear your calendar - It's going down! Splash Blocks kicks off on April 20th, and you're invited to take part in the festivities.

Speaker Name

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A part of Philly Tech Week 2018 presented by Comcast


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Looking for Introduced 2019? We've moved! 

Click here for all of the latest and greatest details about this year's event.

About |
Sponsors |
Introductions |
Demo Floor |
Agenda |
Contact

WHAT?

Technical.ly is excited to launch a new event that will take place during the 8th annual Philly Tech Week. Introduced by Technical.ly will be a one day conference that will incorporate programming, demos, networking and personalized connections. We’ll introduce you to new content, ideas, companies and more.


WHERE & WHEN?

(formerly known as the Chemical Heritage Foundation)

Thursday
, 
May 
03
 - 
Thursday
, 
May 
04


Read the announcement article on Technical.ly for more details.

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#Intro18

What to expect

Introduced will be a "choose your own adventure" format with 3 rooms of simultaneous programming, a rotating demo floor and curated introductions. 

 

SPEAKER ROOMS


 Throughout the space there will be three designated rooms for full-day programming. The themes in each of these rooms will mimic Technical.ly's editorial/event tracks. Including expansive content related to: 


- Business

- Sciences

- Media 

- Creative

- Civic

- Access

DEMO FLOOR 


In the outdoor tented area, we'll feature a variety of different demos throughout the event. Depending on the time, you'll be able to play/interact/meet with: 


- New Companies

- Startup Resource Orgs

- Non-Profits

- Maker Spaces

- Game Developers

and more! 

INTRODUCTIONS


Throughout the day, Technical.ly will be helping to curate one-on-one meetings with a variety of decision makers and influential leaders. This room will be divided into three sections:

 
- Founder Mentoring

- B2B Meetings

- Investor Connections

Featured Speakers

Josh Kopelman

Founding partner

First round capital

Arlan Hamilton

Founder and Managing Partner

Backstage Capital

Todd Carmichael

Cofounder & ceo 

la colombe coffee roasters

Maya Baratz

Managing Director

Comcast NBCUniversal LIFT Labs Accelerator, Powered by Techstars

Felecia Hatcher

Founder

code fever & blacktechweek

Jen Denis

Chief brand officer

honeygrow

Matt Pritchard

VP, Digital accceleration

campbell Soup company

Wil Reynolds

Founder

seer interactive

Thank you to our Sponsors!

Philly Tech Week 2018 Title Sponsor

Philly Tech Week 2018 Collaboration Sponsor

Business Track Presented By:

Creative Track Presented By:

Media Track Presented By:

Sciences Track Presented By:

Exhibiting Sponsors

Looking to get visibility at Introduced by Technical.ly? 


Click here to download a visual PDF outlining sponsorship opportunities.

 

INTRODUCED - CURATED 1:1 MEETINGS

A form to apply will be emailed out separately to those that have purchased tickets. Attendees cannot apply for these meetings if they have registered after Wednesday, April 25th. 

FOUNDER MENTORING

9:00 AM - 12:00 PM

Get advice from experienced founders. 


- Morgan Berman, MilkCrate

- Liz Brown, Webjunto

- Bethany Edwards, LIA Diagnostics

- Micah Gold-Markel, Solar States

- Tracy Levesque,YIKES

- Brian McIntire, Think Company

- Sylvester Mobley, Coded by Kids

- Bob Moore, Philly Startup Leaders

- Stacey Mosley, FixList

- Yasmine Mustafa, ROAR for Good

- Zikria Syed, VitalTrax

B2B MEETINGS 

12:00 PM - 3:00 PM

 Pitch your product or service to purchasing reps from large companies. 


- Amtrak

- Johnson & Johnson

- Lincoln Financial Group

- PA Turnpike

- PHLCVB

- Power Home Remodeling

- QVC

- SAP

- Wawa 

INVESTOR FEEDBACK

3:00 PM - 6:00 PM 

Share a demo pitch for feedback or get advice on receiving funding for your startup or idea. 


- Ben Franklin Technology Partners

- Chestnut Street Ventures

- Gabriel Investments

- Investors' Circle

- NewSpring Capital

- Novitas Capital / PACT

- Red & Blue Ventures

DEMO FLOOR - EXPLORE MORE

DISCOVER

9:00 AM - 12:00 PM

 Check out some innovative companies and the products they're working on.

 

- Candidate Chemistry

- Jenzy

- Narbis

- ofo

- Science History Institute

- Temple Tyler School of Art

- Thomas Jefferson University and Jefferson Health - DICE Group

- Tozuda

GET INVOLVED

12:00 PM - 3:00 PM 

Learn more about what's happening in Philadelphia, volunteer or support.  

 

- Brazen Philly

- Docketwise

- Girl Develop It

- Hopeworks N'Camden

- Network for Women with Careers in Technology (NWCT)

- NFTE (Network for Teaching Entrepreneurship) Philadelphia

- SmartyPal

- TechGirlz

PLAY

3:00 PM - 6:00 PM

 Locally made games, maker spaces, AR/VR, drones and more. 

 

- Entrepreneurial Game Studio

- Gossamer Games

- ImmersiveXR

- IQ Motion Control

- One Pixel Video Game

- PHL Collective

- Shapes the Game

- Specdrums

- Tech in Motion

SPEAKER ROOMS - PROGRAMMING THEMES

GROW

TRACKS: Business & Sciences

THEMES: Lessons in growing smarter companies and being a better founder. Trends in digital health, health IT and other innovative practices.


Sponsored By: University of Pennsylvania

MESSAGE

TRACKS: Media & Creative

THEMES: How to access customers via digital tools and new approaches. Be inspired and informed by design and art principles in the digital form

 

IMPACT

TRACKS: Civic & Access

THEMES: Make your city more innovative and equitable. Make your organization and industry more diverse and inclusive.

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Agenda

9:00 AM - 10:00 AM

Innovations in Healthcare: fake wombs, 

Medical Devices and more

9:00 AM - 10:00 AM

The Customer Journey: A Thoughtful Approach To User Experience

9:00 AM - 10:00 AM

Making the Web for All: Alt image tags & 

accessible habits

10:00 AM - 11:00 AM

Improving Patient Experience:  Companies Creating Solutions

10:00 AM - 11:00 AM

Fake News: Defending the Truth; today and tomorrow

10:00 AM - 11:00 AM

School doesn’t suck: 3 ways classrooms are changing

11:00 AM - 12:00 PM

University Innovation: Meet the Disruptors

11:00 AM - 12:00 PM

Product Marketing: Lessons On Smarter Selling

11:00 AM - 12:00 PM

Building Talent Pipeline: Where community interests Meet Hiring Needs

12:00 pm - 1:00 pm

Mayoral Tech Town Hall: 

Mayor Jim Kenney, City of

 Philadelphia

12:00 PM - 1:00 PM

Supercharge your marketing: prioritizing HUMANS over HACKS

12:00 PM - 1:00 PM

Company responsibility: 

#meToo, BLM & polarization

12:00 pm - 2:00 Pm

Lunch

12:00 PM - 2:00 PM

Lunch

12:00 PM - 2:00 PM

Lunch

2:00 pm - 3:00 pm

Leveling Up Together: leveraging your network

2:00 PM - 3:00 PM

"But I'm Not a Designer": 

Innovation through Design Thinking

2:00 PM - 3:00 PM

RealLIST 2018: Growing your startup outside of Silicon Valley

3:00 pm - 4:00 pm

Inside the deal:

A conversation 

with founders & investors

3:00 PM - 4:00 PM

New Age Storytelling: Big Ideas to inspire you

3:00 PM - 4:00 PM

Smart Cities: Public, private and you

4:00 pm - 5:00 pm

failure to launch: lessons on launching great products

4:00 PM - 5:00 PM

From a Suitcase to a Billion Dollar Company: the story of la Colombe

4:00 PM - 5:00 PM

Equity in Tech: Ensuring everyone wins;  online & off

5:00 pm - 6:00 pm

Beyond the “startup bro”: the future of founders

5:00 PM - 6:00 PM

Digital Experiments in the Arts: Fun side projects

5:00 PM - 6:00 PM

Amazon HQ2: The Good, the Bad & the Misunderstood

6:00 PM - 7:00 PM

Closing Event: 

An Investor's View

Innovations In Healthcare: Fake Wombs, Medical Devices And More

Three scientists explain how their work is changing the world. Learn about why they started their projects, and the discoveries they’ve made along the way. Prepare to be wowed.


(Case Studies)

Alan Flake, MD

attending pediatric and fetal surgeon

Children’s Hospital of Philadelphia

Gillian Henker

cto & cofounder

Sisu Global Health

Rahul Jain

cofounder & ceo

TowerView Health

The Customer Journey: A Thoughtful Approach To User Experience

You’ve gained another customer — yay! But what led them to your service or product? Why did they decide to opt in or buy? Which touch-points did the trick? You’ll hear from a variety of agencies and big brands on how they track customer journey and the innovative ways they cultivate and measure brand loyalty.


(Panel Discussion)

Jen Denis

Chief brand officer

honeygrow

Kevin Hanley

VP Digital Marketing

hero digital

Greg Ippolito

president & creative director

IMA

Matt Pritchard

VP, Digital accceleration

campbell Soup company

Moderator: 

Erica Nardello

Senior Manager, Social Strategy

digitas health

Making The Web For All: Alt Image Tags And Other Accessible Habits

Three lightning talks will discuss why accessibility is something to consider for all companies and why it leads to better overall products and services for everyone. Hear specific examples and use cases, and the processes behind these decisions. Come with an open mind and walk away with specific things you can do to improve the user experience of your customers and clients.


(Lightning Talks)

Adina Halter

Chief Technologist for Accessibility

comcast

Mikey Ilagan

Accessibility Specialist

think company

Erin Newby

Product Designer

nasdaq

Improving Patient Experience: Companies Creating Solutions

There’s so much innovation happening specifically in the healthcare space. Hear from different organizations that are making changes to not only improve the experience of patients, but also workers interacting face-to-face with these users. From insurance providers to actual healthcare services, what are the major problems and who are the people working to solve them?


(Panel Discussion)

Koleen Cavanaugh

Vice President, Marketing

Independence Blue Cross

Matt Gillin

ceo & cofounder

relay network

Viraj Patwardhan

Director, Digital Consumer Experience

Thomas Jefferson University Hospital

Katrina Rios

Director of Strategic Partnerships for Public Health

emocha Mobile Health

Moderator: 

Sezgin Ayabakan, PhD

Assistant Professor, Management Information Systems

Temple University’s Fox School of Business

Fake News: Defending The Truth; Today And Tomorrow

In an age of excess, mis- and disinformation, how can you filter through and know what’s real? With “deep fakes” quickly becoming indistinguishable from reality, what does the future of public discourse hold? How do we keep our eyes on the truth?


(Panel Discussion)

Deesha Dyer

former Obama Administration 

SOCIAL SECRETARY 

Jessica Estepa

lead writer and editor

OnPolitics, USA TODAY

Sharyn Flanagan

regional editor, philadelphia

Associated Press

Wendell Potter

Founder

tarbell

Moderator: 

Zack Seward

Editor in chief

technical.ly

School Doesn’t Suck: 3 Ways Classrooms Are Changing

From coding to 3D printing to virtual reality, how can technology change the landscape of education and how plausible is this to implement? This session features case studies on specific programs being used in schools locally, focusing on goals, successes and shortcomings.


(Case Studies)

Lori Aument

virtual
reality program coordinator,

Mercy Career & Technical High
School (Mercy CTE)

Lisa DellaPorta

Education Manager 

Nextfab

Sylvester Mobley

CEo

coded by kids

Moderator:

Jamira Burley

Head of Youth Engagement and Skills

Global Business Coalition for Education

University Innovation: Meet the Disruptors

Hear from the largest colleges and universities as we explore how education is changing and what is currently being done to stay ahead of trends. How are each of these disruptors making a difference in their field. What is the lasting impact on the tech ecosystem and what still needs to be done?


(Panel Discussion)

Vanessa Chan

Professor of Innovation & Entrepreneurship

University of Pennsylvania

Genevieve Dion

Associate Professor, Design Department

Drexel's Westphal College of Media Arts & Design

Bon
Ku, MD, MPP

Assistant Dean for Health and Design and an Associate Professor at the Sidney Kimmel Medical College

Thomas Jefferson University

Moderator: 

Laurie Actman

Chief Marketing, Communications and Program Officer

Penn Center for Innovation

Product Marketing: Lessons On Smarter Selling

Hear from product-related companies like Hershey’s and La Colombe on how they implement specific marketing tactics. How do companies that compete in saturated industries like candy and coffee, respectively, stand out from the crowd? Especially when it’s a brand-new type of product that needs to be explained to consumers. Join this panel to learn marketing tips specific to products — be it coffee or code.


(Panel Discussion)

Evan Lutz

ceo & cofounder

hungry harvest

Kathryn O'Connor

vp of marketing

la colombe coffee roasters

Ryan Riess

marketing director

the hershey company

Bjorn Talbot

Director of Strategy and Analytics

Think Traffic

Moderator: 

Zack Seward

editor in chief

technical.ly

Building Talent Pipeline - Where community interests meet hiring needs

The growth of the tech sector requires a steady pipeline of talent moving into a city’s tech workforce and staying in the city’s tech workforce. Groups are working to address this opportunity by attracting talent to the city and opening up opportunities for nontraditional workers. Specific to Philly, this is punctuated by the City of Philadelphia's February roll out of a workforce-development strategy, Fueling Philadelphia's Talent Engine. The question is: how are community and educational organizations working with local companies to bring fresh talent into the tech community - and what makes a good partnership?

 

(Panel Discussion)


Organized with Support From:

Uva Coles

Vice President of Institutional Advancement and Strategic Partnerships

Peirce College

Keenan Corrigan

Director of Philadelphia

Venture for America

Karissa Justice

Manager of People Operations

Azavea

Mawulom Nenonene

Director of Talent Acquisition

Nava

Nicole Pumphrey

Deputy Director

Welcoming Center for New Pennsylvanians

Moderator: 
Sam Glasberg

Director, People Operations

Stitch

Mayoral Tech Town Hall

Don’t miss this opportunity to hear from Philadelphia Mayor Jim Kenney in our annual overview conversation about his innovation agenda priorities. Hear Kenney’s perspective on tech, entrepreneurship and innovation and what the impact is for Philadelphia and cities everywhere. What progress has been made already with his administration and what is yet to come?


(Fireside Chat)

Mayor Jim Kenney

City of philadelphia

Roberto Torres

lead reporter, philadelphia

technical.ly

Supercharge your marketing by prioritizing HUMANS over HACKS

Eventually the efforts done for most hacks become widespread and lose their impact, hacks at best work for a while, at worst well they can destroy trust. This leaves marketers with more damage to clean up. I prefer to start with ... understanding people and how to provide value for them, solve their problems, and put them first. When companies have a spine, they give their marketing teams a superpower, likability, we'll show examples of companies with a spine and the impact that can have.


(Keynote)

Wil Reynolds

founder

seer interactive

Company Responsibility: #MeToo, BLM & Polarization

Dick’s Sporting Goods banned AR-15s in response to the Parkland shooting. Microsoft eliminated forced confidentiality for employees making sexual harassment claims following #MeToo. But what is a company’s true responsibility in addressing these types of movements, either internally or externally? How can founders, CEOs, HR execs and more take informed steps towards healthier work environments? How should employers address the polarizing issues of the day?


(Panel Discussion)

Natalie J. Egan

ceo & founder

Translator 

Felecia Hatcher

Founder

code fever & blacktechweek

Jewell Parkinson

SVP, Head of Human Resources

SAP North America

David Dylan Thomas

Principal, Content Strategy

think company

Moderator:

Julie Zeglen

Editor in chief

generocity

Leveling Up Together: Leveraging Your Network

Join a conversation on the importance of expanding your network as an entrepreneur. This panel will explore creating community around your work and finding the balance between friendship and business. Each speaker will share lessons on how their friends and communities have contributed to their success.


(Panel Discussion)


Organized with Support From:


Melissa Kimble

Founder

#blkcreatives

Ariel Lopez

founder and ceo

2020shift

Janel Martinez

creator and editor in chief

Ain't I Latina?

 

Michael Tonge

senior marketing manager

brooklyn museum

Moderator:

Denayja Reese

Partnerships and Production Manager

BlackTech Week and BlackTech Weekend

"But I'm Not A Designer": Fostering Innovation Through Design Thinking

For many firms today, innovation is a necessity. But innovation can be challenging to identify, capture and implement. Design Thinking is changing that.

 

This panel will discuss how Philly’s top firms are using Design Thinking to transform their brands and drive development of innovative products and experiences for their customers. Join us to learn more about the role of empathy-led, design-based delivery and applicable ways to use Design Thinking across your organization


(Panel Discussion)


Organized with Support From:

 

Lisha Davis

Head of Innovation Studio

vanguard

Michelle Histand

Director of Innovation at Independence Blue Cross and 

PROFESSOR OF DESIGN AT TEMPLE UNIVERSITY 

Russ Kliman

Head of Innovation and Strategic Programs

Sei

Dana S. Wilson

Vice president of customer experience

comcast cable

Moderator:

Kip Wetzel

Principal of Digital and Design Thinking

Navigate Corporation

RealLIST 2018: Growing Your Startup Outside Of Silicon Valley

Why’d you start a tech company on the East Coast? Why is Silicon Valley so unappealing? What should your cities do to support young startups? We’ll ask these questions and more to five of the most promising startups in the Northeast, as drawn from Technical.ly’s annual realLIST.


(Panel Discussion)

Vidur Bhatnagar

Founder & CEO

Keriton

(philadelphia)

Nisha Garigarn

founder

croissant

(Brooklyn)

Erin Janklow

founder & ceo

Entrada

(dc)

Margaret Roth

Chief Customer Experience Officer and CoFounder

Yet Analytics, Inc. (Baltimore)

Mac Nagaswami

cofounder & ceo

carvertise 

(Delaware)

Moderator: 

Zack Seward

editor in chief

technical.ly

Inside The Deal: A Conversation With Founders & Investors

Get that money! Join this investor and founder conversation as we explore the process of seeking funding for your startup, including: Should you even? We’ll discuss the pros and cons of this method of fundraising, best practices for winning that pitch and tips for maintaining VC relationships along the way. You’ll hear from founders that have raised serious money as well as others that chose not to seek investment from venture capital firms. Plus, our investors will share their insider tips for what they look for and what they avoid at all costs.


(Panel Discussion)

Todd Marks

founder, ceo & president

mindgrub technologies

Morgan Polotan

Principal

Genacast Ventures

Brett Topche

Cofounder and Managing Director

Red & Blue Ventures

Aniyia Williams

executive director

Black & Brown Founders

Moderated By:

Stephen Babcock

editor

technical.ly

New Age Storytelling: Big Ideas To Inspire You

Projection mapping, augmented reality and more. What are the new methods that organizations are using to tell their stories? You’ll hear four different lightning talks on clever ways for brands to promote themselves. Get inspired and walk away with some out-of-the-box thinking for how to solve problems and engage your audience.


(Lightning Talks)

Jennifer Baker

Operations Director

WRG, a part of The Creative Engagement Group

Josh Goldblum

founder & ceo

bluecadet

Peter Locharernkul

Founder and Chief Creative Technologist

Pichya

Ricardo Rivera

Creative Director and Cofounder

klip collective

Moderator:

John Miller

Founder and President

Scribewise

Smart Cities: Public, Private And You

Flying cars and lush greenery has always been the idealistic vision of sustainable cities of the future. But what’s the more realistic picture look like, and what’s involved in making it happen? How are certain companies currently working towards more integrated cities and what types of considerations are needed? What does a truly “smart” city look like and how close are we to getting there?


(Panel Discussion)

Christine Derenick-Lopez

Chief Administrative Officer

City of Philadelphia

Ruth Fasoldt

Director of External Affairs

Link, Intersection

Abhi Nemani

Founder

EthosLabs.us

Ian Pilling

Head of Sales, Strategic Accounts

machineQ, A Comcast Service

Marisa Rodriguez-McGill

National Transportation Planning & Policy Manager

ofo North America

Moderator:

Lloyd Adams

Managing Director, East Region

SAP North America

Failure To Launch: Lessons On Launching Great Products

Whether you’re building an internal product or working with an agency to deliver for a client, product launches certainly have their challenges. This panel will share specific examples of previous launches and lessons around what worked and didn’t. What’s the actual process from start to finish? What are the things most people forget or don’t think of? What are the key metrics to measure a successful launch?


(Panel Discussion)

Beah Burger-Lenehan

Co-Founder and President

Port

Caresse Duford

Director of Digital

ISL

Rebecca Etter

Senior Manager Product Innovation

ACELERADA, A DIVISION OF BIMBO BAKERIES USA

Matt Zelesko

SVP, Entertainment Products and Chief Software Officer

comcast

Moderator: 

Roberto Torres

lead reporter

technical.ly

From A Suitcase To A Billion Dollar Company: The Story Of La Colombe

From a solo trek across Antarctica to partnering with The Clinton Foundation to open the Haiti Coffee Academy, Todd Carmichael has had an impressive resume. But what were the steps on his journey that led him to opening La Colombe? How did he come up with one of the most innovative coffee products, the draft latte, which became the fastest growing ready-to-drink coffee beverage on the market? Hear about Todd’s early start and the steps that led him to where he is today.


(Fireside Chat)

Todd Carmichael

cofounder & ceo

LA COLOMBE COFFEE ROASTERS

Julie Zeglen

editor in chief

generocity

Equity In Tech: Ensuring Everyone Wins; Online & Off

With booming tech economies, cities are quickly becoming home to prominent businesses and ambitious startups alike. While certainly exciting, such transformation poses as much peril as it does promise. In order to ensure the pipeline reflects our community, this discussion will focus on actionable steps our city and others can take to ensure innovation is accessible, inclusive and diverse.


(Panel Discussion / Roundtable)

 

 Organized with Support From:

Neha Agarwal

senior Experience Designer

think company

Adria Boultin

Program Assistant, Information Systems & Technology

Camden Coalition

Sekinah Brodie

Marketing Assistant

Penji

Michele McKeone, M. Ed.

founder & ceo

Digitability

Nate Nichols

founder

Palette Group

Michael O'Bryan

director, youth and adult programs

The Village of Arts and Humanities

Moderator: 

Ryan Eppley

Director of Partnerships

REC Philly

Beyond The “Startup Bro”: The Future Of Founders

For startup communities to thrive, we need a fuller picture of founders. In order for any community to have a healthy startup economy, there needs to be diversity. What can we as individuals, companies, investors and current founders do to encourage more people of color and women to start their own ventures and, critically, how do we ensure they get the support that’s needed.


(Panel Discussion)

Shelly Bell

founder

Black Girl Ventures

R. Narayan Chowdhury

Managing Director

Franklin Park

Arlan Hamilton

founding and managing partner

backstage capital

Dr. Cat McManus


Archna Sahay

Sr Consultant

J Nowak Strategy

Moderator:

Karina Sotnik

Director of Business Incubation and Accelerator
Programs

University City Science Center

Digital Experiments In The Arts: Fun Side Projects

Tune in to four lightning talks on creative ways individuals are using technology to satiate the left side of the brain! Expect quirky ideas and the people behind them, and learn how to cultivate your own creative process.


(Lightning Talks)

Jill de la Fuente

Art director

the archer group

Hoon Oh

VP, Creative Director

Allen & Gerritsen

Mark Willis

founder

Clean Sheet Co.

Leslie Zacharkow

Creator 

tabby cat

Amazon HQ2: The Good, The Bad & The Misunderstood

There are a variety of opinions on whether Amazon HQ2 would be win for Philadelphia or other large U.S. cities. At this panel we’ll discuss these differing ideas and share a behind-the-scenes look at how the official proposals were created.


(Panel Discussion)

Aisha Glover

President & Chief Executive Officer

Newark Community Economic Development Corporation

John Grady

President & Ceo

PIDC

Shannon Landwehr

president & ceo

Economic Alliance of Greater Baltimore,

Zach Phillips

creative director

Short Order Production House

Moderated By: 

Juliana Feliciano Reyes

reporter

Philadelphia Media Network

Closing Event: An Investor's View

Maya Baratz

managing director

techstars

Arlan Hamilton

Founder, Managing Partner

backstage capital

Josh Kopelman

Partner

first round capital 

Moderator: 

Christopher Wink

cofounder & ceo

technical.ly

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